Business Strategy

Business Intelligence, Strategy & Process Improvement

We’re outliers giving you the edge that makes you Agile.

Like a hawk over the Texas plains, Fenway provides a 20/20 aerial view of your company and industry – giving us the insight necessary to help you create a winning strategy. Visibility into the right business processes can be difficult for large and complex organizations. Our Business Intelligence services transform the disparate volumes of raw data into actionable information, which we put it into the hands of the right employees throughout your enterprise.

  • Creating solutions that bring strategic vision to all areas of the company.
  • Improving current performance and management of day-to-day operations.
  • Staying ahead of trends and planning for them.
  • Structuring of on-going business intelligence to gain deep visibility into processes.
  • Standardizing and applying company business rules to data.






 

Success Stories


The Nike Challenge

Create a customer support system that could integrate sales, service, call center, email, and web interaction.
The Fenway Solution
Created and Implemented an Advanced Consumer Management Solution that integrated with the Fenway-built Nike.com Ecommerce Solution. Together, these products provided a single, web-compatible point of entry for service agents to serve customers regardless of communication channel.

The Result
Product gave access to all systems through single point of entry, which gave Nike the ability to complete multiple transactions in a single call with customers and enhanced up-sell and cross-sell potential.

The Williams-Sonoma Challenge

Connect the legacy systems to their online gift registry.
The Fenway Solution
Presented a Java-based middleware solution to connect the legacy systems to the website leveraging IBM MQ Series technology to provide asynchronous messaging, and transaction quality.

The Result
The gift registry revenue exceeded the revenue of one their retail locations by 3 times within the first month after implementation. 22% of new registries were created online and 60% of online clients are new clients.